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Category: Intercultural Communication

Intercultural Communication

Cultural Similarities and Differences within BBi Communication – How understanding each other benefits us all

5 September 2023 by Paul Van Zanten
Why is intercultural competence necessary? As you may know, Language Partners and BBi Communication merged at the start of this year. We are now an organisation that not only offers Intercultural competence training, ut also has offices in four countries and colleagues from many more. Because of this, we felt...
Intercultural Communication

Lost in Translation: Exploring Cultural Bloopers of International Organisations

19 July 2023 by Paul Van Zanten
As more and more companies do business in international markets, they often encounter unforeseen challenges that can lead to hilarious and, at times, cringe-worthy blunders. It is imperative to triple check your work, making sure you’re taking the necessary cultural perspectives into account. From mistranslations to cultural insensitivities, these unintentional...
DEI

The Future of International Business

25 May 2023 by Paul Van Zanten
Are you prepared for the future of international business? As automation and changing demographics impact labor pools and access to markets, organisations worldwide should be up-to-date on European labour market trends. To combat smaller labor pools, both legislative incentives and educational support are explored to encourage immigration and integration into...
Intercultural Communication

Cultural norms and their influence on the business world

23 May 2023 by Paul Van Zanten
Do you shake someone’s hand when you meet them? Hand-shaking is a common practice in the United States when meeting someone for the first time. Are you comfortable blowing your nose in public? Japanese culture does not appreciate public displays of mucus, thus blowing your nose is best saved for...
DEI

Language and Intercultural Communication for a Multicultural Workplace: Key Themes and Customer Needs

13 April 2023 by Paul Van Zanten
As providers of language courses and intercultural communication training we at BBi Communication have clients from varying backgrounds, industries and organisations. Even with such variety, we see several themes that are consistent across organisational demographics. In this article, we’ll share our top-five pressure points which have led to many mutually-beneficial...
Intercultural Communication

Myths in Language Learning and Intercultural Communication Training

22 December 2022 by Paul Van Zanten
The boy with his finger in the dike. Sasquatch. Rapunzel. Leprechauns. You might recognize some of these myths and legends. Their stories told have been passed down through the ages, though that doesn’t make them true. In this article we’ll tackle some of the most common myths about learning a...
DEI

The Fluency Gap: combining language, intercultural communication and DEI to create business advantage

30 November 2022 by Paul Van Zanten
Is the working language at your work not your mother tongue? If so, you may sometimes run into a ‘fluency gap’, a situation where you find you are (just) not fluent enough in the language. This may mean that you cannot explain your ideas or express yourself well enough. A...
DEI

How To Work With The Dutch? Webinar 8 December 2022

9 November 2022 by Andrea Kneppers
How to work with the Dutch? Working with the Dutch can be confusing. Are they being rude, or just direct? What about the Dutch ‘flat hierarchy’, which sometimes appears to be not so flat at all? And how does the Dutch decision-making process (The Polder Model) work, where everyone is...
Intercultural Communication

Best Practices – Intercultural Communication

25 October 2022 by Paul Van Zanten
Behavioural change doesn’t happen overnight. It takes time, effort and engagement. With that in mind, we’ve written out some tips to help you get the most out of our Intercultural Communication training.  Before your training: Before the start of your course it’s helpful to start engaging with the topic. Keep...

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